
My strongly-held belief:
Founders are the best at selling the strategic M&A rationale.
When you take a founder-led approach:
- You open doors to commercial partnerships.
- Your business isn’t a commodity that’s ‘For Sale’.
- You keep control of ‘the process,’ ensuring it’s driven by someone who truly cares.
- You learn faster and can iterate more effectively.
Yes, it means rolling up your sleeves.
Sure, it might take more time.
But in the end, the founder-led path has the highest probability of success.